Bikes in the Fast Lane: Ads: Harley-Davidson - Hand-picked plus 2 more

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• Ads: Harley-Davidson - Hand-picked
• World Records: Fastest Electric Motorcycle - eSolex
• France: Motorcycle Rest Stops for Enduropale 2012

Ads: Harley-Davidson - Hand-picked Posted: 31 Jan 2012 08:00 AM PST I really don't understand the Harley-Davidson advertisement philosophy. Their main thread is rebellion; being a bad person. So does that mean that Harley motorcycle riders are all bad people? Because that's what their ads say. Here are three print ads from McCann-Erickson in the UK. The first one is actually pretty good, the other two expand on the main theme and the message gets lost. ...

World Records: Fastest Electric Motorcycle - eSolex Posted: 31 Jan 2012 04:00 AM PST It's incredible if you think about it. Last year, during Speed Week at the Bonneville Salt Flats, where cars and motorcycles often reach speeds of 200 mph, trying to break some speed record, one vehicle managed to obtain a record, but at a very low speed... The vehicle was the e-Solex, an electric Solex moped, and with the 4 French motorcycle lovers, the electric Solex managed the world record of 32 kph (19.893 mph). The reason this is certified as a world record? Because it's the first mass-produced, unmodified, electric motorcycle to try for the record. Before that, the record stood at 0 mph. So now they are in the record books. ...

France: Motorcycle Rest Stops for Enduropale 2012 Posted: 30 Jan 2012 10:00 PM PST If you're planning to attend world's craziest, and biggest, beach motorcycle race, the Le Touquet Enduropale, on next weekend (February 4 & 5), and you're going on a motorcycle, here are the special rest places for bikers. There are 3 of them, places motorcycle riders can go to, to get their bike checked out, drink hot drinks, and mingle with other bikers. Also, several motorways should be free for motorcycles going to the race. ...

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